Resources and Publications
Reports
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Economic Health & Societal Well-being: Quantifying the Impact of the Global Health & Fitness Sector
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The 2019 IHRSA Health Club Employee Compensation and Benefits Report
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2018 IHRSA Advocacy Impact Report with Legislative Forecasting
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The 2017 IHRSA Health Club Employee Compensation & Benefits Report
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IHRSA Latin American Report (Second Edition) - Spanish Version
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The IHRSA Latin American Report (Second Edition) - Portuguese Version
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IHRSA State of the Mexican Health and Fitness Industry Report
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IHRSA State of the Mexican Health and Fitness Industry Report - Spanish version
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The IHRSA Health Club Equipment Report: Spending, Utilization & Programming Trends
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One Million Strong: An In-Depth Study of Member Retention in North America
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IHRSA International Report: Size & Scope of Key Health Club Markets
E-books & Resources
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Safety Considerations for Sport, Fitness Clubs in the Context of COVID-19 [GUIDE]
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4 Phase Lobbying Strategy to Plan Your Alliance’s Activities
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How Gyms Keep America Physically & Fiscally Fit by State [FACT SHEETS]
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IHRSA’s Guide to Hiring a Lobbyist for Your Fitness Alliance
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4 Things to Know About Exercising in Masks [PRINTABLE TEMPLATE]
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Health Club Member Loyalty: New Rules for a Changed World [TOOLKIT]
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How to Run a Fitness Industry Alliance in Your State [TOOLKIT]
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Gyms Mitigating Risk Pose No Extra Risk: A Guide to Using the Data
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Resuming Health Club Staffing Operations: 5 Key Areas [CHECKLIST]
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How to Maximize Your Gym’s Data Strategy for Sales & Retention
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Built for Success: How to Maximize Your Health Club's Design
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A Guide to Fighting a Sales, Service, or Amusement Tax on Health Club Membership
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Group Exercise Training: How to Create a Program That Works for Your Club
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A Guide to Creating Your Gym's Medical Wellness Program: An IHRSA Member Toolkit
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Buying Exercise Equipment for Your Health Club: A Purchasing Strategy
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How To Run a Community Outreach Initiative Using the Get Active America! Model
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CBI
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Webinars
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Build Your Club Community: Incredible & Economical Member Experiences [WEBINAR]
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Strength Sells: Research Unlocks Business Opportunities [WEBINAR]
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The Experience: How to Own the Full Member and Staff Experience Within Your Club [WEBINAR]
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Fireside Chat: What Peloton Learned About Today’s Exerciser [WEBINAR]
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Going Beyond the Workout: Why Recovery & Wellness Spaces Are Crucial in Fitness Clubs [WEBINAR]
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A Good First Impression Can Go a Long Way Toward Member Retention [WEBINAR]
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Fitness Industry Advocacy: Get Involved, Improve Your Strategy, and Grow the Effort [WEBINAR]
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Create a Fun Culture and Ignite the Member Journey [WEBINAR]
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Staffing Challenges and Opportunities in the Fitness Industry [WEBINAR]
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Winning Sales Strategies to Gain and Retain Members [WEBINAR]
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Turn Data into Actionable Insights: Essential KPIs in a Post-Pandemic Era [WEBINAR]
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Using Technology To Grow Your Gym Business 35% a Year [WEBINAR]
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Boost Member Satisfaction with High Performance Flooring [WEBINAR]
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Nuevas Ventas en el Entorno Post-Pandémico (New Sales in the Post-Pandemic Environment) [WEBINAR]
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Motivation and Insights on the Next Big-Box Gym Consumer [WEBINAR]
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Build a Successful Hybrid Digital and In-Person Strategy [WEBINAR]
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New Landscape, New Rules for Fitness Club Business [WEBINAR]
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Mindfulness and Resilience for Fitness Entrepreneurs & Business Leaders [WEBINAR]
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Technology Trends Impacting the Fitness Industry Post-COVID [WEBINAR]
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Marketing Tips to Get the Most Bang for Buck at Your Gym [WEBINAR]
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Pandemic Recovery: Insights from Across Asia-Pacific [WEBINAR]
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Think Inside the Box to Better Your Fitness Business [WEBINAR]
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Effective Marketing & Programming for Clubs & Studios [WEBINAR]
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Meet the Customer Where They Are with Digital Marketing [WEBINAR]
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2 Truths & a Lie: Best Practices for Gyms to Move Forward [WEBINAR]
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Game-changing Member Retention Strategies for Gyms in 2021 [WEBINAR]
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Understanding & Utilizing IHRSA’s New Active & Safe Commitment [WEBINAR]
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How to Create an Exceptional Outdoor Fitness Site for Your Gym [WEBINAR]
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Survival of the Fittest: Leading During a Pandemic [WEBINAR]
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Membership & Marketing Strategy for Your Health Club in 2021 [WEBINAR]
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Bringing Back Your Health Club Members After Shut Downs [WEBINAR]
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CDC Guidance for Health Clubs & a Public Health Perspective [WEBINAR]
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What’s Your Story?: Shaping Your Fitness Club’s Brand & Values [WEBINAR]
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Securing Reliable Fitness Equipment Service Support for Your Club [WEBINAR]
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Rebound Strategies: Gym Retention & Sales Data Case Studies [WEBINAR]
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Win the Fight Against the High Turnover Employee at Your Gym [WEBINAR]
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Rebound Strategies: Key Considerations for Reopening the Fitness Industry
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Choosing a Selectorized Strength Line for Your Fitness Facility
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3 Steps to Success: Remote Personal Training for Your Gym [WEBINAR]
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Rebound Strategies: A Health Club Management Snapshot [WEBINAR]
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Rebound Strategies: Legal Approaches to Health Club Reopening [WEBINAR]
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The Fitness Business Leadership ‘Dress’ Code: Tools for Success [WEBINAR]
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Reopening Strategy Lessons from HV/LP Health Clubs [WEBINAR]
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Coronavirus Conversations: Using Tech to Engage Staff, Members [WEBINAR]
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Must-do's to Survive, Recover, & Thrive in the Changing Economy [WEBINAR]
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Coronavirus Conversations: Global Perspectives on Health Clubs & Physical Activity [WEBINAR]
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Coronavirus Conversations: Legal FAQs & Staffing Operations [WEBINAR]
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Engaging Your Group Fitness Team In & Out of the Gym [WEBINAR]
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Fitness Leadership Lessons Learned by Saving the Universe [WEBINAR]
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The New Secret to Attract & Keep Members at Your Gym [WEBINAR]
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Help Members Form Good Habits with Wearable Fitness Technology [WEBINAR]
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Sales Coaching Strategies for Fitness Club Managers [WEBINAR]
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2020 Vision: Strategize for the Year Ahead at Your Gym [WEBINAR]
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Tips for Creating Authentic Content to Grow Your Gym’s Brand [WEBINAR]
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Best Practices for Recruiting, Engaging & Retaining Gym Staff [WEBINAR]
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Deliver Next-generation Experiences at Your Fitness Business [WEBINAR]
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Crafting a Compelling Member Journey at Your Health Club [WEBINAR]
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How to Build Relationships with Members in the First 90 Days [WEBINAR]
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Creating a Compelling Small Group Training Experience [WEBINAR]
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How Your Personal Training Team's Culture Can Boost Profits [WEBINAR]
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CRM vs. Marketing Automation: Does Your Gym Need Both? [WEBINAR]
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How an Innovation Program Can Invigorate Your Fitness Business [WEBINAR]
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Enhance Your Gym’s Family Experience with Improved Child Safety [WEBINAR]
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Building a Strong Group Fitness Department for Health Clubs [WEBINAR]
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Implementing 'Experience Design' in Your Fitness Club [WEBINAR]
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Create an Extraordinary Community Service Strategy for Your Gym [WEBINAR]
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How to Lead Your Personal Training Team to Profits [WEBINAR]
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Fitness Technology Trends You Can Put into Practice in 2019 [WEBINAR]
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Growing Your Gym’s Revenue with Children’s Programming [WEBINAR]
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Navigating the Evolving Landscape of Health Club Management [WEBINAR]
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Facebook for Your Fitness Facility: The Keys to Success [WEBINAR]
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Leveraging Social Responsibility to Grow Your Health Club [WEBINAR]
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Create a Member Journey that Drives Legendary Loyalty [WEBINAR]
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Harness the Power of Health Club Member Engagement [WEBINAR]
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Transform Your Digital Brand to Reach Wellness-driven Members [WEBINAR]
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Groundbreaking Employee Engagement in Your Health Club [WEBINAR]
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Increase Member Retention by Improving Child Safety [WEBINAR]
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Big Data and The Smart Gym: Leveraging Your Customer Data [WEBINAR]
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How to Strategically Hire and Onboard Personal Trainers [WEBINAR]
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Strengthen Your Health Club’s Strategy and Coach for Success [WEBINAR]
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Successfully Onboard Health Club Members (and Employees) Using Technology [WEBINAR]
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New European Data Protection Rules: The Impact on Your Gym [WEBINAR]
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How to Incorporate Hospitality-based Selling in Your Health Club [WEBINAR]
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How to Create an Effective Member Onboarding Program at Your Gym [WEBINAR]
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Connection Leads to Retention: Technology & Social Media [WEBINAR]
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Boomers and Millennials: Cashing in on Their Distinct Purchasing Ideologies [WEBINAR]
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Key Performance Indicators Every Club Operator Should Monitor [WEBINAR]
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Why Health Clubs Should be Active On Social Media Even If They Don’t Want To [WEBINAR]
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How to Use Social Media to Attract & Retain Members [WEBINAR]
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Driving Profit: 7 Decisions that Make a Bottom Line Difference [WEBINAR]
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Branding Reinvented: Providing Passion, Purpose, & Promise [WEBINAR]
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The 30-Minute Model: Generating 7-Figures with 30-Minute Training [WEBINAR]
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Staying Ahead of the Competition: Competing Successfully in the Fitness Industry [WEBINAR]
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Wearables 2.0: Leveraging the Evolution of Digital Health Technology for Fun and Profit [WEBINAR]
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Sales Training for Trainers Who Don’t Like to Sell [WEBINAR]
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Corporate Wellness: Simple, Smart Strategies to Grow Your Program [WEBINAR]
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Tapping the Medical Opportunity - Benefiting Your Club and Community [WEBINAR]
Classes
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Programming Design for Athletes & Outdoor Adventurers [CLASS]
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Inspect What You Expect: How to Achieve Operational Excellence [CLASS]
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Group Fitness Variety and Strategy for Increased Revenue [CLASS]
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Creating a Strategy to Compete in a Hyper-competitive Market [CLASS]
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Cultural Leadership: The Key to Employee Engagement & Retention [CLASS]
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Briefing Papers
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Employment Law Basics for Club Operators: Recruiting and Hiring
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Employment Law Basics for Club Operators: Firing an Employee
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Employment Law Basics for Club Operators: Employment Policies
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